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Language: English

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Apple, Google and Amazon disrupted music, advertising and retail, as you know, but to do so they needed to lay out massive amounts of relatively inexpensive and scalable compute and networking power in server farms. Last, we tend to follow and interact with people who agree with our points of view, so we aren’t getting the same diversity of viewpoints as we’ve gotten in the past. “Certainly, with every new communication technology comes changes in the style and type of interpersonal communication,” Booth says. “Obviously the bigger the influence of the technology, the more changes we see in communication styles.” Nicholas David Bowman, PhD, an assistant professor of communication studies in the Eberly College of Arts and Sciences at West Virginia University, says actions that trigger a bad online relationship likely are the same ones that trigger a bad relationship in real life—only the modality has changed. “For example, cyberbullying has largely the same antecedents and behavioral, emotional, and affective consequences as does [noncyber] bullying,” Bowman says. “Yet the difference is the ‘more’—that is, social media allows for more contact, more communication, and in a more public manner.” In a bullying event, often the person being bullied can remove himself or herself from the environment, at least temporarily.

Pages: 229

Publisher: Edwin Mellen Pr (October 2002)

ISBN: 0773470824

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